client

The National Capital Revitalization Corporation (NCRC) was mandated by federal legislation to promote economic growth in the District of Columbia (primarily in underserved neighborhoods) through real estate development, business development, and jobs creation.

challenge

The NCRC needed to develop language and print collateral that conveyed the nature and scope of their mission and showcased future development projects.

solution

Roberson Design created a brochure that merged classic images of federal agencies with cut-out windows that reveal images of real community projects.